quip Dental Booth

Designing a 3D experience (flow, materials, messaging) that educates dental pros about all things quip.

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Experience • Getting pro-fresh-ional
Not gonna lie. This was incredibly fun. The final product (that one-of-a-kind wonder) was also a pleasure to staff with the team, meeting and speaking with dental professionals across the country, and talking all about my love for the brand. But, there was a lot of work before the final wall vinyl.

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Planning • First thing first
To create an inviting, informative space for dental summits, we partnered with a design studio (and started with literal building blocks). The goal: Private yet open feel. Surfaces for messaging. Storage for sampling and sales.

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Messaging • Follow the Flow
Making good habits easy is the goal, so it goes on the walls. Pockets of copy (short, yet informative) guide visitors through touch and feel stations, nooks to talk about products, and a dedicated room to purchase, sample, and become a partner.

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Photowall • Something to 'gram about
Coming by to visit is great! #Hashtagging the brand is great brand awareness. So we designed a quippy, lush, must-selfie wall to get visitors to posting photos with friends, colleagues, and if they so desire, the products themselves.