quip Gum Launch
Between brushings. A novel gum with inspired design, a Pez-like dispenser, and good-for-you ingredients.
Between brushings. A novel gum with inspired design, a Pez-like dispenser, and good-for-you ingredients.
Launch video • Mouth, meet gum
quip Gum always grabs attention. My job: supporting the oo's and ahh's with a simple story, key value props.
quip Gum always grabs attention. My job: supporting the oo's and ahh's with a simple story, key value props.
Marketing emails • *Chew* on this
It's about the chew-sperience. My copy, paired with stunning pics, shows why our gum is so ahh-mazing.
It's about the chew-sperience. My copy, paired with stunning pics, shows why our gum is so ahh-mazing.
Social media • So gum-believable
I wrote more than just eye-candy, covering easy dispensing, sugar-free pieces, and a custom subscription.
I wrote more than just eye-candy, covering easy dispensing, sugar-free pieces, and a custom subscription.
Display ads • Can't help but click
For maximum flavor (and impact), I led with short, punchy lines and peppered in minty fresh value props.
For maximum flavor (and impact), I led with short, punchy lines and peppered in minty fresh value props.
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eComm • Delish, delivered
Navigating a store should be simple. To get it right, I partnered with digital product to streamline the experience with a brief description, color selector, subscription, and beats. |
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